Consumer Rights Advocate, Testimonium Ltd.
About Harry Brignull
Since 2010, Dr Harry Brignull has dedicated his career to understanding and exposing the manipulative and deceptive techniques that are employed to exploit users online. He is credited with coining a number of the terms that are now popularly used in this area and is the founder of the website deceptive.design.
He has recently published the book Deceptive Patterns, available from Amazon and most good book stores:
“Step into the shadowy world of deceptive patterns and learn how online businesses exploit consumers through carefully designed tricks and traps. In this eye-opening book, Harry Brignull unveils how these techniques work and why they’re used, naming and shaming many well-known brands along the way. Regulations are changing rapidly, and we're seeing a big rise in legal enforcement. But is it enough to protect consumers?”
Harry is speaking on day two, June 19th
Day two focuses on Product Design.